Industry: Commercial Furniture Manufacturing

Challenge: Following Kimball International’s acquisition by HNI in 2023, the company faced the challenge of communicating complex integration and network optimization initiatives to members (employees) across diverse business units—while maintaining clarity, trust, and engagement during a time of uncertainty.

Role: As a strategic communications lead with the Kimball International team at KVA, Jaime supported integration communications by crafting clear messaging that aligned teams and reinforced company values. She developed executive communications, supported company-wide Town Halls, and authored intranet articles spotlighting member stories, community impact, safety initiatives, and more—ensuring transparency and connection throughout the transition.

Outcome: Helped sustain member engagement and drive organizational clarity during a pivotal transformation.

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